Real Madrid is taking a decisive step into the future of sports entertainment with “Bernabéu Infinito,” a groundbreaking technological initiative developed in partnership with Apple. The project aims to transform how fans experience the Santiago Bernabéu—bringing the stadium’s atmosphere, emotion, and energy to anyone, anywhere in the world. At the center of this collaboration is an exclusive documentary designed specifically for the Apple Vision Pro, scheduled for global release in 2026.
“Bernabéu Infinito” represents a major evolution in immersive sports storytelling. The production leverages more than thirty strategically positioned Blackmagic cameras to capture the stadium in full 360° detail. From the tension-filled tunnel leading to the pitch to the electric atmosphere on the field during Real Madrid’s recent Champions League clash against Juventus, every angle is crafted to evoke the pulsating intensity of match day. The project blends cutting-edge imaging technology with an emotional narrative designed to showcase the soul of the newly renovated Bernabéu.
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But the innovation goes far beyond a single documentary. The collaboration deepens Real Madrid’s integration into Apple’s ecosystem, enhancing the match-day experience through seamless digital interaction. Fans can now enter the stadium using Apple Wallet, make frictionless contactless payments, access interactive maps, and receive personalized recommendations throughout game day. These features turn the Apple partnership into a comprehensive enhancement tool—one that improves the fan journey before, during, and after each match.
Club president Florentino Pérez emphasized that the initiative will “open the doors of the stadium to the entire planet,” noting that virtual reality offers a level of emotional presence previously unimaginable. The partnership between the two global giants is not entirely new; in 2023, they launched a docuseries on Apple TV+ chronicling Real Madrid’s 2021–22 season. With “Bernabéu Infinito,” the club and Apple aim to solidify a long-term vision where sport, technology, and premium entertainment come together to redefine how football is experienced.
As the boundaries between physical and virtual fandom continue to blur, Real Madrid’s latest venture signals a future in which the Bernabéu becomes not just a venue, but a global digital destination—accessible to every supporter, no matter the distance.